Tips and Thoughts -- The Value of a Marketing Mix

Agile has long advocated a marketing mix. A marketing mix is a combination of the best marketing strategies for your company or non-profit. Many companies rely on one or a small number of marketing strategies when with little effort, new marketing strategies can be discovered and implemented leading to superior return-on-investment numbers. Marketing strategies have a life cycle just like products. Within the last 10 years we've seen dramatic improvements in strategies and entirely new strategies emerge that are associated with websites and social media marketing. For businesses today, it's imperative to not only have well thought out strategies that are regularly assessed but it's equally important to test / implement new strategies. Examples include automating online marketing functions previously done manually, upgrading a shopping cart system, creating and updating Pinterest boards for a month to assess the value to your business, setting up an advertising campaign on Facebook, creaing and maintaining a Blog and more.  We're here to help get ideas off the ground -- with our resources and the team we've assembled, we can tackle small to large projects.   More info about Agilewww.agilesearchmarketing.com.